HARLEY DAVIDSON SCOTTSDALE

Omnitracs always incorporates an off-site evening event in their four-day annual user conference. Their attendees look forward to it every year as a change of scenery from the hotel. With the event being held in Phoenix Arizona, the venue options were abundant, thanks to the pleasant February weather in Arizona. Right On Pointe attended the site visits with our client to help weigh the pros and cons of each location and assisnt in the final decision. The Harley Davidson of Scottsdale was the unanimous choice for the event. 

 

The choice of location was unique, as it’s the world’s largest Harley Davidson dealership, featuring hundreds of motorcycles on the showroom floor, and in the middle of the event space. The location offered many other unique features, such as a 48 seat private theater, a tattoo parlor and game room, as well as an outdoor stage with room for half of our attendees to hang out, eat and enjoy music and networking. 

 

Our team proceeded with months of planning for an outdoor band, lounge areas, food stations, activities, outdoor lighting, and more. Though the weather in February a week before the event was expected to be perfect, storms loomed a few days before set up started. We held out hope the storm would pass, but less than 24 hours before the event, drastic changes to the plan were called for.  Fortunately, the venue was enormous, and we were able to work with the staff to relocate every aspect of the event into a covered area of the dealership. The storm began just as guests began to arrive, and waned as guests were leaving. Though it was not the event we had planned for, not one attendee noticed that we completely transformed an outdoor event, and made it work inside with only hours to spare. Given the difficulties, we consider it one of our most successful off-site events to date.

CLIENT:

Omnitracs

EVENT  TYPE:

Customer Appreciation Event

KEY HIGHLIGHTS:

  • Full Buyout of the World’s Largest Harley Davidson Dealership

  • Private Movie Theater

  • Rumble Zone that allows customers to hear the uniqueness of the Harley exhaust sound

  • Custom stations throughout the venue for guests to map through

  • Fire pit tables for networking and eating

1

Grand Prize Winner of a Custom

Harley Motorcycle

472

Airbrush Tattoos

15

Percent Discount at the Harley Retail Shop

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